BIG Data in modern literary studies

Abstract

Big Data is a multifaceted phenomenon that encompasses enormous, diverse, and rapidly changing information arrays that are beyond the capabilities of traditional data processing approaches [1], [2]. Its main characteristics are described through the concept of “5V”: volume, velocity, variety, veracity, and value [3]. Big Data can be defined as: - a technological trend based on distributed computing, cloud services, and artificial intelligence algorithms [4]; - an analytical platform that allows you to discover hidden patterns, trends, and correlations in information flows [5]; - a valuable strategic resource that creates new opportunities for forecasting, process optimization, and management decision support [6]; - a scientific and practical category that integrates methods from computer science, statistics, social and humanities, and applied research. In this sense, Big Data acts as a universal tool for transforming science, education, economics, and social practices, as it is capable of transforming large and diverse arrays of information into structured knowledge and innovative solutions.