1. Електронний архів КНУТД

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Дата випускуНазваАвтор(и)
202090 years – historical formation of brand capital of Kyiv National University of Technologies and Design (KNUTD)Gryshchenko, Ivan
2023Analysis of foreign experience of effective management of company brands: modern regulatory and legal models of brand managementKrakhmalova, T. A.
2020Application of competitive marketing strategies in brand managementLiang, Rui; Prokopenko, K.; Vovchok, S.
2022Artistic and compositional features of children's costume in Ukraine of the 20th – early 21st centuriesGerasymenko, O. D.; Remenieva, T. V.; Frolov, I. V.; Trushyna, T. K.
тра-2021Creation of successful brandsTerokhina, P. I.; Tkalenko, A. M.
2022Development and peculiarities of branding in military timeDoroshenko, A.; Zagarna, D.; Lemishko, D.; Ievseitseva, Olena
2023Development mechanism of the SMM-strategy for the company's product brandYevseitseva, Olena; Olshanska, Yana
2022During wartime, all brands must be unitedNovakovich, M.; Polyvoda, V.; Ievseitseva, Olena
2020Evaluating the brands of hospitality industry in the conditions of economy and image development in Ukraine as tourist countryBilovodska, Olena; Kravchuk, Mark
2016Formation and development of brand equity of higher education institutionShcherbak, V. G.; Marchenko, S. M.
2020International branding as a tool of integrated business structures development in UkraineShcherbak, V.; Sviatetska, I.
2020Management of brands’ portfolio positioning of domestic enterprisesDudko, P.
2022Marketing digital strategy for promoting brand of global retailer achieving sustainabilityBilovodska, Olena; Boienko, Olena; Omelchenko, Volodymyr; Kostynets, Iuliia; Ievseitseva, Olena; Omelchenko, Hanna
2016Methodical approach to the definition of HoReCa brand efficiencyNifatova, O.
чер-2020Opinion leaders in influence marketing as innovative instrument of brand promotion and digitalizationBilovodska, Olena; Kulik, Daria
2021Peculiarities of consumer perception of Ukrainian and foreign brandsVartanova, Olena; Korol, Inna
2016Planning of educational services in universities in the contex of branding conceptPlysenko, G.; Vitryak, T.
30-лис-2021The influence of the COVID-19 pandemic on current fashion trendsKolosnichenko, O. V.; Serbin, Olegoslav; Pashkevych, Kalina
2020University rebranding as an effective tool of competitionScherbak, V.; Shevchenko, O.
2023Айдентика та її значення при розробці фірмового стилю української галереї сучасного мистецтваШаура, Аліна; Ярошевець, Олена; Сидоренко, Юлія; Маслєннікова, Вікторія; Ніколайчук, Поліна
Результати 1 до 20 із 96  далі >